Making the case for digital marketing can be difficult, weather you’re trying to convince yourself or your boss. As with most technology advancements, there will be some resistance; so I ask, what is the best offense?

Hint: Us 49er fans learned this the hard way this past Super Bowl Sunday.

You guessed it, a good defense. That’s why, this somber Monday morning we are posting  this link, which provides an arsenal of statistical data compiled in 2012 by Pingdom. These numbers do a lot to convince the biggest technophobe (and the little one that lives in us all) that when it comes to reaching customers in 2013, the internet is where it’s at. TOUCH DOWN FOR DIGITAL MARKETING!